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How to sell anything online : the ultimate marketing playbook to grow your online business

Sarkar, Anaita2024
Books, Manuscripts
Are you ready to supercharge your sales? When it comes to growing a business, it's no longer about what you sell, but how you sell it. Whether you're just starting out, upgrading your side hustle or wanting to grow your existing business, your success depends on your sales. How to Sell Anything Online reveals the most successful marketing strategies from some of the best online businesses around the world. From content marketing and ads for Facebook, TikTok, Google and Instagram to influencer marketing, website optimisation and SEO, this book will be your go-to business sidekick. Anaita Sarkar, cofounder and CEO of Hero Packaging and founder of marketing company Sell Anything Online, shares a comprehensive toolkit of online actions and tips that you can put in motion immediately. With the help of case studies from experts across the industry, you'll learn how to: Reinforce the foundational pillars that every small business needs for success. Create brand awareness and seamlessly convert your audience into loyal customers using a simple, proven marketing funnel. Maximise how different social media platforms are used to propel your business forward. Discover the "magic bucket" strategies for treating your customers like VIPs, building a community and developing brand ambassadors. Whether you're mastering content creation, optimising email campaigns or exploring influencer collaborations, this guide has you covered. With How to Sell Anything Online, you'll discover the secret sauce for consistent, profitable sales growth!
Imprint:
Melbourne, Victoria : John Wiley & Sons Australia, Ltd, 2024.
Collation:
xxxiv, 396 pages : illustrations ; 23 cm.
ISBN:
9781394270811 (paperback)
Dewey class:
658.872
Language:
English
BRN:
507210
LocationCollectionCall numberStatus/Desc
PenrithNonfiction658.872 HOWAvailable
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