Logo design workbook : a hands-on guide to creating logos
Adams, Sean2004
Books, Manuscripts
Find it!
Total copies: 1
Available: 0
Place reservation for Logo design workbook : a hands-on guide to creating logosThis title focuses on creating logo designs and answers the question, 'What makes a logo work?'. The authors walk readers through the entire logo-development process. Also included are in-depth case studies on logos designed for various industries.
Main title:
Logo design workbook : a hands-on guide to creating logos / by Sean Adams and Noreen Morioka with Terry Stone; designed by Sean Adams and Jennifer Hopkins
Imprint:
Gloucester Rockport 2004
Collation:
240 p. colour illustrations
Contents:
Introduction -- Why and What -- Why a Logo?: History -- Strategy -- What Is a Logo?: Wordmark -- Symbol -- Monogram -- The Ten Rules: Answer who, what, why? -- Identify, don't explain -- Understand limitations -- Be seductive -- Make mnemonic value -- Pose a question -- Design for Longevity -- Make the logo the foundation of a system -- Design for a variety of media -- Be strong -- Logo Development: Typography -- Colour -- Image/Iconography -- Shape -- Hierarchy and scale -- Static vs. changeable -- System Dynamics: Creating a kit of parts -- Various media -- Implementing Logos: Rollout -- Anatomy of a standards manual --Various media -- Staying Involved: Auditing Systems -- Case Studies: AdamsMorioka, Inc. -- Atelier Works -- blue river -- Cahan & Associates -- Chermayeff & Geismar, Inc. -- Concrete Design Communications, Inc. --CPd -- Crosby Associates -- Doyle Partners -- Dynamo -- Format Design -- Frankfurt Balkind; Johnson Banks -- Kinetic Singapore -- KINETIK -- KROG -- Landor Associates -- Liska + Associates, Inc. -- Manx Kommunikationsdesign -- Methodologie -- Morla Design -- Ogilvy & Mather, Brand Integration Group -- Pentagram Design -- Ph.D -- Porto+Martinez designStudio -- Rigsby Design -- Steinbranding -- Stilradar --Untitled -- VSA Partners -- John Beilenberg -- Designer Logo Gallery -- Lost Logos -- Logo Gallery -- Designer Directory
ISBN:
9781592532346 (pbk)
Dewey class:
741.6 LOG
Local class:
741.6
Language:
English
BRN:
123824
More Information:
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| Penrith | Nonfiction | 741.6 LOG | Onloan - Due: 28 Mar 2025 |
Find it!
Total copies: 1
Available: 0
Place reservation for Logo design workbook : a hands-on guide to creating logos