100 ideas that changed advertising
Veksner, Simon2015
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A chronicle of the key ideas that have shaped the adverts we see every day. It offers a fascinating insight into an ever-changing and fast-moving industry looking at the overnight revolutions, the flashes of inspiration and the long-term evolutions.
Main title:
100 ideas that changed advertising / by Simon Veksner
Author:
Imprint:
London : Laurence King, 2015.
Collation:
216 pages : illustrations (chiefly colour) ;
Notes:
Also titled: One hundred ideas that changed advertising
ISBN:
9781780675565 (paperback)
Dewey class:
659.1
Local class:
659.1
Language:
English
BRN:
132943
More Information:
| Location | Collection | Call number | Status/Desc |
|---|---|---|---|
| Penrith | Nonfiction | 659.1 ONE | pbk.Available |
| St Marys | Nonfiction | 659.1 ONE | pbk.Available |