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YouTube channels

Ciampa, Rob2020
Books, Manuscripts
You too can be on YouTube. With two billion monthly users, YouTube is the place you want to be to promote your business or attract an audience for your talents. This quartet of YouTube content and marketing experts shows you how to launch a channel, create quality videos, develop your audience, and interact with your viewers. You'll discover how to build a business around your channel or how to add a YouTube channel to existing marketing plans.
Main title:
YouTube channels / by Rob Ciampa, Theresa Go, Matt Ciampa, and Rich Murphy.
Edition:
2nd edition.
Imprint:
Hoboken, NJ : John Wiley & Sons, Inc., 2020.©2020.
Collation:
xiv, 374 pages : illustrations ; 24 cm.
Series title:
Notes:
Includes index.
Contents:
IntroductionPart 1: Getting started with YouTube. Making a home on YouTube ; The basics of YouTube ; Building your channel from the ground upPart 2: Making a great YouTube Video. What makes a good video a good video? ; Making plans both large and small ; Acquiring the tools of the trade ; Putting it all together to capture some video ; Fixing it in post: the edit ; Preparing for upload dayPart 3: Growing and knowing your audience. Building your audience ; Knowing you audiencePart 4: YouTube channels are serious business. How and why businesses use YouTube ; Expanding your audience with Google ads ; YouTube monetization: how to earn money on YouTubePart 5: The part of tens. Ten key steps to improving YouTube search results ; Ten things to know about copyright.
ISBN:
9781119688051 (paperback)
Dewey class:
006.7
Language:
English
BRN:
387716
LocationCollectionCall numberStatus/Desc
PenrithNonfiction006.7 YOUAvailable
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